WSWhat Scene?

Product Launch · 2026

Northlight

Navigation optics for dark country

Next.js 16Three.js · WebGLGSAPFramer Motion
Northlight

Live demo — explore freely; commerce is intentionally inert, so nothing is ordered.

The work

  • Scrollytelling narrative
  • WebGL art direction
  • Motion design
  • Launch page build

Northlight is a product launch told as one continuous scroll. It introduces Northlight 01 — heads-up navigation eyewear for night trail-runners and alpinists — through a sequence of chapters that alternate between dark, atmospheric narrative and bright, technical detail.

Every visual is procedural: an aurora/night WebGL film, canvas and SVG, with no image or video files shipped at all. GSAP and Lenis drive the smooth-scroll choreography so the story reveals itself as one uninterrupted take.

It runs here as a live demo; the buy module is present but intentionally inert.

Narrative chapters

5

Rendering

Real-time

Image files shipped

0