It matters because most web traffic is on phones. A site that only looks right on a desktop loses more than half its audience, and Google indexes the mobile version of your site first, so a poor mobile experience hurts rankings too.
Responsive design is achieved with flexible layouts and breakpoints (rules that change the layout at certain widths). Testing on real phone sizes, not just a shrunk browser window, is what separates truly responsive sites from ones that only look responsive.
Updated July 2026
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